Everything new in Tagfire.

Tag Debugger: record & replay journeys: Record a full user journey once (clicks, inputs, navigations), then replay it on demand. Each recording carries its own expectations: the GA4 events that must fire for a pass.

Scheduled monitoring: Bundle journeys into a monitor and let Tagfire replay them headlessly on a daily or weekly schedule, server-side, no extension or open tab required. The team gets one digest email, with screenshots, the moment a tag stops firing.

Visual regression: Every monitor run captures a full-page screenshot and pixel-diffs it against an accepted baseline, so silent layout breaks get caught alongside tracking ones. The first run seeds the baseline.

Audit history reliability: Fixed an issue where reopening a saved audit could occasionally show the previous run’s findings until refresh.

Anomaly detector schedules: Detectors set to a specific hour could evaluate a period late after a deploy. Scheduling is now checked hourly rather than once a day.

Debugger reconnects: The Live Tag Debugger now recovers its stream after a tab reload or a dropped extension connection instead of going quiet.

GA4 Anomaly Detector: Watch GA4 metrics for unusual movement on a schedule and get an email the moment sessions, conversions, or revenue drop or spike past your thresholds.

Live Tag Debugger + Browser Extension: Attach to any tab and watch GA4 and Measurement Protocol beacons and dataLayer pushes stream in real time, decoded live. Everything stays in your browser.

Daily Briefing: A morning summary of trends across your connected GA4 properties, surfaced on the app home alongside relevant GA4/GTM platform updates.

Workspace Connections: Pin GA4 and GTM connections to a workspace so the whole team uses the same accounts without re-authenticating.

AI chat inside GA4 and GTM audits: Once an audit finishes, ask plain-English questions about the findings without leaving the report.

GA4 Property Inspector: A full snapshot of any GA4 property’s admin configuration (data streams, enhanced measurement, retention, attribution, and product links) with inline editing and CSV export.

GA4 Annotations: View, create, and manage annotations across your GA4 properties: mark launches, incidents, and campaign changes to explain data anomalies at a glance.

GA4 Sync Checker: Compare your GTM GA4 tags against GA4 custom dimensions to find parameters sent but never registered, and dimensions registered but never populated by any tag.

Audit history: Past audits are saved per property/container and can be reopened from a history dropdown.

Workspaces: Share saved resources, templates, bookmarks, and audit history with a team or client engagement. Invite by email with owner, admin, and member roles.

GTM Container Manager: Browse live containers with full dependency graphs, clone versions across containers, export JSON, and save individual tags, triggers, and variables to a reusable library.

Access Governance: Audit user access across GA4 properties and GTM containers: see who has admin, editor, or viewer roles, filter by resource or user, and export a full report.

UTM Builder: Build, manage, and track UTM-tagged campaign links with templates for Google, Meta, and email, plus bulk URL generation, QR codes, and saved link history.

Bookmarks: Save and organize links to solution designs, implementation guides, and docs, grouped by type and client for quick access.

Saved audit reports: Audit runs are now persisted so you can reopen and share a report after it finishes instead of re-running it.

GA4 Audit: Run an automated GA4 audit in under two minutes: tracking gaps, misconfigured events, and data-quality issues, scored into a single health breakdown.

GTM Audit: 50+ automated checks across tags, triggers, variables, Consent Mode v2, ecommerce, and security risks on any live container.

GA4 Payload Decoder: A free, no-login utility that decodes any GA4 network payload or Measurement Protocol hit into plain-English fields.

GTM Graph Visualizer: A free, no-login utility that turns a GTM export into an interactive map of every tag, trigger, and variable relationship.